The launch packages
Choose your package.
Three ways to launch: build it yourself with our guidance, have it done for you, or have it done for you with the research behind it. Pick the one that suits you, give us your details, and pay. Then a short questionnaire about your business, and we start writing your readiness report and your Founders Deck.
Your payment was not completed and nothing has been charged. Choose a package below whenever you are ready.
- Choose a packageGuided, Done-for-You or Strategic. Spread it monthly, or pay for the year and save.
- Your details and paymentName and email, then a secure card payment with Stripe.
- The questionnaireThree short steps, about ten minutes. Your idea, your market, your brand.
- We startYour readiness report and Founders Deck within minutes, then your strategy session.
Three packages, two ways to pay
One arrangement, not seven suppliers: from registering the domain to standing up your Google Business Profile, every package gets you there and everything is yours to keep. The packages differ in how much of it the SohoSumo team does with you, and how much research sits behind it. Every one is the same twelve-month arrangement, with 11 months of hosting, email and support. All prices include VAT.
Everything you need to launch, with your hands on the tools.
- Questionnaire, readiness report and Founders Deck your idea tested and written up in minutes
- Brand tools, brand guide and a three-page site you finish no designer, no agency
- Domain in your name, business email and hosting set up for you, yours to keep
- Search and AI set-up verified with Google, plus your Business Profile found from day one
- Self-service guidance at every step
We think it through and build it with you, so you launch in days, not months.
- One-to-one strategy session a founder who has done it, on your idea, before anything is built
- Competitor scan know who you are up against before you write a word
- Logo, brand and positioning created for your approval never a blank page
- Site built and signed off with you personal support until it is live
Launch already knowing where you win: research turned into pages that bring the right customers.
- Detailed competitor analysis their offers, prices and gaps, in writing
- Strategic recommendations what to say, to whom, and why it lands
- Positioning refined on the findings not guesswork
- Five targeted landing pages built before launch so the searches that matter find you
Up to three pages plus your legal pages, which do not count towards the three (Strategic adds five more). No ecommerce, booking systems or advertising — those are fixed-price add-ons later if you need them. See every line of what is included.
Compare the three packages, line by line
| Guided Launch | Done-for-You Launch | Strategic Launch | |
|---|---|---|---|
| Best for | Founders happy to build with guidance | Founders who want their launch handled for them | Founders wanting a research-informed launch |
| Guided business questionnaire | Included | Included | Included |
| Personalised Founders Deck and launch plan | Included | Included | Included |
| Step-by-step launch workspace | Included | Included | Included |
| One-to-one strategy session | Not included | Included | Included |
| Logo, colours and fonts | Guided tools — you create and refine | Created for your approval | Created for your approval |
| Brand guidelines | Self-service template | Prepared for you | Prepared for you |
| Offer positioning and messaging | Guided exercises | Refined with you | Refined using competitor findings |
| Domain and business email setup | You set up with guidance | You set up with guidance | You set up with guidance |
| Website copy | Guided drafting — you finish | Guided drafting — you amend, we sign off | Guided drafting — you amend, we sign off |
| Core website | Guided build of up to 3 pages | Up to 3 pages built for you | Up to 3 pages built for you |
| Standard legal pages: Privacy, Terms & Conditions and Cookies | Included | Included | Included |
| Search and AI discovery foundations | Guided implementation checklist | Implemented for you | Implemented for you |
| Google Business Profile, where eligible | Setup guide, submit through Sumo App | Setup guide, submit through Sumo App | Setup guide, submit through Sumo App |
| Basic competitor scan | Not included | Included | Included |
| Detailed competitor analysis | Not included | Not included | Included |
| Strategic recommendations from the analysis | Not included | Not included | Included |
| Additional targeted landing pages | Not included | Not included | 5 pages researched, written and built around the findings |
| Support during your launch | Self-service guidance | Personal support throughout | Personal support throughout |
| Pre-launch review | Self-check checklist | Reviewed with you | Reviewed with you |
| Your role | Follow the guidance and create your launch | Share your ideas, review and approve | Share your ideas, review and approve |
Have a partner or discount code?
After twelve months every package is £25 a month, rolling, 30 days’ notice.
What the monthly covers: your Google Workspace mailbox, your hosting and your support. Three bills you would be paying anyway, in one.
Your details
Just enough to open your account and take the payment. The questionnaire about your business comes after.
Your account is set up
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Go to the payment page →What happens after you pay
- The questionnaire Today Three short steps, about ten minutes: you and your idea, your market, your brand. There are no wrong answers — “I don’t know yet” is a real one, and half the point is helping you work it out.
- Your readiness report and your Founders Deck Within minutes of finishing. Your answers scored against what makes a launch succeed, and the business case written up the way a bank, an investor or your first customer would want to hear it. Both yours to keep.
- Your one to one strategy session Done-for-You and Strategic Half an hour with one of the experienced SohoSumo team. The first piece of work, not a sales call: what the business is really for, who it is really aimed at, and the two or three cornerstones everything else rests on. On Strategic, the competitor analysis is written next and reviewed with you.
- Your foundations Domain registered in your name. Mailbox set up on it.
- Your brand Brand messaging agreed together. Then your logo: build it yourself with our tools, or we create it together.
- Three design directions Real designs with your words in them. You pick one. None of them right? We produce three more, until one is.
- Your site, built privately Nobody sees it until you sign it off.
- Live, verified with Google and on the map Then twelve months of hosting, edits and support. We email you when it is your move; your dashboard shows whose turn it is.
How long does it take? It can be done in a day. The pace is yours: we move as quickly as you approve.